TL;DR Most people are bad at getting the attention let alone the support of c-suite executives. Lets start with the more obvious scale and ways of working challenges with the c-suite you might experience: they don’t have a lot of time, often loyalty is earned by differentiated thinking that requires more context than can be superficially harvested right away, and they make BIG investment decisions on a very FAST timeline.
Goal: Get into the mind of a CXO. C-Suite should feel reassured and trust you quickly. By understanding the CXO, you become miles ahead of anybody who comes into the room talking about cost and ease of implementation.
What You'll Learn: Learn about the mindset of C-suite executives from leading companies like T-Mobile, L'Oreal, and IKEA through a series of interviews and conversations. Understand what the C-suite expects from people pitching them new, bold, and audacious ideas.
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